V&A Immersive Showcase
Immersive Screen Content · V&A, London
For The Art of Saving Lives, a charity gala in the Raphael Hall of the V&A, we created the immersive screen content that framed the whole evening. Classical architecture met large-scale digital art, turning the hall into one continuous visual story.
Presented by the Revival Foundation in partnership with Art Shield, the gala supported Ukraine’s cultural resilience and raised over £200,000 for therapeutic “Healing Garden” art spaces in bomb shelters. The program included the world premiere of Murals, a live concert and a Christie’s-curated charity auction.
The gala unfolded as a cinematic ritual. Guests entered a digitally reimagined space where classical architecture met projection, spatial sound and scenography. Every touchpoint, from the 3D invitations to the immersive screens, was designed as part of one visual narrative.
We shaped the evening from concept to execution: scripting the flow, directing visual content and managing technical integration on site. CGI environments were built from 3D scans and symbolic motion graphics, and the live performances were synchronized with screen visuals and light.
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